Laser engraving and cutting equipment export market report

Laser engraving and cutting equipment export market report I. Product introduction:
Laser material processing is the largest laser application industry except laser communication and laser storage technology. It involves welding, cutting, marking, punching, heat treatment, forming, coating and other processing technologies. It is widely used. According to experts, the global demand for laser processing equipment will reach 1 million units in the next 10 years.
Compared with other commonly used precision machining, laser processing belongs to non-contact processing and has the following advantages:
1. Inconsistent narrowness, high processing accuracy, 2. Less energy consumption, less pollution, 3, high efficiency. 4. No need for subsequent processing when the deformation of the workpiece is small. 5. At the same time, the laser technology is also combined with computer numerical control technology to achieve high quality and efficiency in the manufacturing industry. Low-cost operation provides new means.
Industrial laser equipment mainly has four basic laser processing equipment: laser marking machine, laser engraving machine, laser welding machine, laser cutting machine. Among them, laser engraving and cutting equipment are the most common. The products of our network customers are also dominated by these two products.

1. Laser Engraving Machine
Laser engraving machine is a low-priced laser product. Used in seal, medal trophy production, gifts and advertising industries. Although the domestic laser engraving machine has a short life, but the price is only about 10% of similar foreign products, product performance can basically meet the market requirements, so this type of laser engraving machine still has the most extensive application, especially in the seal industry .
2. Laser Cutting Machine
Low-power laser cutting machine series is mainly used in wood processing, packaging and printing, craft jewelry, advertising decoration, building models, simulation models, leather garments, electronic industry, die-cutting board manufacturing and sheet metal processing and other industries; high-power laser The cutting machine is suitable for metal cutting of carbon steel, stainless steel, aluminum, galvanized sheet, titanium alloy, and cutting and cutting of board, plastic, wood, organic glass, PVC, acrylic and composite materials.
In the past few years, most of the domestic laser cutting machines were imported, and the domestic products accounted for a very small share. With the gradual understanding and exemplary adoption of laser cutting technology, the domestic enterprises have turned to the production of laser cutting machines. CO2 laser cutting technology is one of the most widely used laser processing technologies.
High-power laser cutting machine is relatively expensive, and the single unit price is in the range of 3 million to 5 million. Generally, the company cannot afford it. The efficiency of the high-power laser cutting machine also far surpasses that of most SMEs. Low-power laser cutting machine is priced at 160,000 --- 1.1 million, cutting thickness, availability of a strong format, is a high cost performance cutting equipment for small and medium-sized manufacturing.

Second, foreign trade exports At present, China mainly produces middle and low-grade machinery. Europe and the United States purchase medium- and low-end machinery, especially in Germany, and it is difficult to enter the buyer’s “eye”. On the other hand, industrial development in developed countries has become more mature. Most companies have shifted their production and processing bases to third-world countries. Overall product demand is very limited. Therefore, such products are not easy to open up in developed countries. In contrast, sales in third-world countries are relatively bullish. The industries of the third world countries are in an initial period of development. The downstream industries are thriving, the demand for products is relatively strong, and the market prospects are broad. South America is the most marketable market for this product. The region's economy is relatively developed, the overall quality of buyers is high, and the personality is relatively refreshing. There is no down-sell behavior at the time of single sales. Therefore, general suppliers prefer to take orders from customers in South America. Customers in the region will also be extra-minded in their follow-up. Southeast Asian countries such as Vietnam and Thailand are also quite promising. The region began its reform and opening up in the early 1990s and is now attracting large amounts of foreign investment to actively encourage industrial development. In previous years, such machinery manufacturing enterprises in China were mainly based on domestic trade. In recent years, with the rise in China's labor costs, many foreign-invested downstream production companies have shifted to Southeast Asia, driving demand in the region.
In contrast, the domestic market is gradually declining. Take the Dongguan area as an example. In 2007, only a thousand shoe factories closed down in this area, which greatly dampened the demand for laser processing machinery in the region. Therefore, many machinery manufacturers have been looking for breakthroughs in foreign trade. Many overseas buyers are the most reluctant to take over. They are Middle Eastern customers, especially Indian customers. The economy in the region is lagging behind. The overall professional quality of buyers is not high, and little is known about products. In the contact with the buyer need to detail the relevant information, put a lot of energy in the end may not be able to reach a single. China's mechanical products have the highest mechanical quality in Wuhan and Guangdong, followed by Shanghai. The overall quality of machinery produced in northern areas such as Shandong is low and the service life is very short. Therefore, the price is very competitive, with only half of the prices in Wuhan and Guangdong. However, due to low professionalism, customers in the Middle East only focus on the price. Therefore, the overall efficiency of the single product is poor: there are few transactions and low profits, and it is difficult to develop long-term customers.

Third, the international market The world laser market can be divided into three major regions: the United States (including North America) accounted for 55%, Europe accounted for 22%, Japan and the Pacific accounted for 23%. The medium- and low-power lasers below 500 watts are dominated by the United States. High-power lasers with more than 500 watts for material processing are dominated by Germany, while low-power semiconductor lasers are dominated by Japan, accounting for more than 70% of the world market. The development of the laser industry in the United States, Japan, and Germany represents the development trend of the world's laser industry. Japan holds the top position in optoelectronics technology. The United States holds the top position in terms of laser medical and laser detection, and Germany is the largest laser material processing device, accounting for 25% of global production and 15% of the market.

IV. Major Domestic Markets 1. Wuhan: “Wuhan China Optics Valley” focuses on more than 30 enterprises engaged in the development and production of laser products, forming a unique laser industry cluster in China. There are 4 laser companies with annual sales revenue of over 100 million yuan, and Wuhan has 3 companies, namely HGL, Chutian Laser and Unite Laser.
2. Guangdong: Mainly concentrated in Shenzhen and Guangzhou. The two most well-known companies are Shenzhen Han's Laser and Guangzhou Yueming (I-gold member).
3, Shandong, Shanghai, Beijing, Jiangsu, Xi'an ※ can refer to the professional laser B2B website - China Laser Network (http://www.jiguang.org.cn/index.html). The site has sub-stations in various locations and has built a database of local laser companies.

Fifth, our network customer promotion effect: laser engraving, cutting machinery belongs to my network to promote the effect of an ideal product, regular gold + advertising monthly inquiries in 20-40 or so, into a single effect is also good.
Success Story: Dongguan Rhein Laser Technology Co., Ltd. initially created a free member account for China Made.com. Through this free member account, the company successfully reached orders in 2007 with a turnover of about 100,000 US dollars. The CEOs of the company immediately increased their confidence in the China Manufacturing Network, increased their investment in MICs, and upgraded to gold medal members. Less than six months into the network, it has reached 20,000 dollars.
Development proposal: At present, we have about 170 laser processing equipment suppliers and about 40 senior members. The customers with higher service levels are mainly concentrated in the Guangdong region.

Wuhan is the country's premier laser product production site. The number of free members in the region is also the largest in China, but there is still room for development in the number of premium members and service levels. In addition, Beijing is also a “manufacturer” of a laser machine in China. There are no senior members in Beijing.

Regional Development Rate Guangdong 29.73%
Shandong 28.00%
Shanghai 20.00%
Wuhan 13.95%
Beijing 0.00%