Macro-economy to better stimulate demand in the market Commercial vehicle manufacturers brewing the Great Leap Forward

At the beginning of the new year, good news came from commercial vehicles . Foton sold 600,000 vehicles last year and took off the global title. This is just a microcosm of the development of commercial vehicles in China. In 2009, driven by the overall hot car industry in China, commercial vehicles began to fight back in the second half of the year.

According to statistics, last year, the production and sales of commercial vehicles were completed 3,407,200 units and 3,133,500 units respectively, an increase of 33% and 28% respectively year-on-year, of which trucks became the mainstay and sales were 2,784,400. Under good market expectations, various agencies have been optimistic about this year's commercial vehicle market, including commercial vehicles such as Futian , Jianghuai, Bei Ben Heavy Duty Trucks have thrown their respective grand blueprints.

Trucks serve as warm-up leader

According to statistics from the China Automotive Industry Association, in the second half of last year, the demand for commercial vehicles rebounded significantly, with the largest contribution from the truck market, the fastest increase in minivans, and the gradual recovery in the demand for tractor-trailers. The sales of goods vehicles (including non-integrated vehicles) completed 2,784,400 units in the year, an increase of 34% year-on-year. Among them, a total of 505,700 mini-trucks were sold, a year-on-year increase of 73%. The contribution to the sales growth of commercial vehicles was 29%.

A total of 1.5596 million light trucks were sold, a year-on-year increase of 30%. The contribution to sales growth of commercial vehicles was 49%. Medium-sized goods vehicles ended declining and showed rapid growth. A total of 258,800 vehicles were sold, a year-on-year increase of 25%. The sales growth of commercial vehicles was 7%. After the heavy truck market entered the second half of the year, demand rebounded. A total of 425,100 vehicles were sold, representing a year-on-year growth of 23%, which contributed 11% to the sales growth of commercial vehicles.

Compared with the rapid growth of trucks, the pace of recovery in the passenger car market is obviously insufficient. In the past year, buses (including non-integrated vehicles) sold a total of 354,400 vehicles, an increase of only 4% year-on-year.

Institutions are optimistic about this year's market

The rapid recovery of the market last year has also made all sectors look forward to this year's commercial vehicle sector. The analysis pointed out that under the premise of promoting the continued implementation of automobile consumption policies, according to the leading indicators of the prosperity of the commercial vehicle industry, as the external economy begins to accelerate recovery, the volume of road freight and passenger traffic will tend to increase, which will promote heavy trucks and passenger cars. Increase in demand.

Hai Chen Securities analyst Zhao Chenxi believes that due to the continuity of infrastructure construction, coupled with the start of new housing starts in the first half of next year, it is expected that heavy truck industry sales growth in the first half may exceed 25%, annual sales growth reached 15%.

Ping An Securities also believes that this year and 2011, heavy truck industry sales are expected to reach 750,000 and 840,000 units, respectively, an increase of 18% and 12% year-on-year, and the entire industry has shown good growth.

◆ New “actions” for major commercial vehicle companies:

Foton Motor : Hao throws 2 billion yuan to start a new project

The low-key Foton Motors once again let everyone down. In 2009, Foton Motor Co., Ltd. produced and sold more than 600,000 vehicles, an increase of 47% year-on-year, and surpassed Daimler in sales volume, becoming the world's new leader in the commercial vehicle sector.

Just last week, the Futian Beijing Auman GTL energy-saving heavy truck technical transformation project with a total investment of more than 2 billion yuan was officially held in Huairou District, Beijing. Fukuda Beijing Auman GTL energy-saving heavy truck will complete the technical transformation by the end of 2010. After the completion of the technological transformation, the annual production capacity will be 80,000 units, which means that the total production capacity of Auman brand heavy trucks will reach 160,000, which will make Huairou a world leader. First-class heavy truck production base. At the launching ceremony of the technical reform project, Foton Motor also released the new generation Auman Heavy Truck brand, which will be mainly produced by the plant, the Auman GTL. Foton Motor stated that the "Aulman GTL" brand carries an important international mission and is an important step in the international development strategy of Foton Motors. Auman GTL is a new generation of energy-saving heavy-duty truck independently researched and developed. Foton Motor will use this heavy-duty truck product to enter the international market and increase international development.

It is reported that by 2012, after the completion of the five key projects of Foton Motor, Foton will have a vehicle production capacity of 1 million vehicles and 1 million engines. By 2020, Futian will not only maintain its position as the first commercial vehicle, but also achieve the goal of producing and selling 4 million vehicles a year and operating income exceeding RMB 300 billion.

Jianghuai: Target of 200,000 Commercial Vehicles in 2010

In the fiery market, in 2009, JAC commercial vehicles (light trucks, Gehlfa heavy trucks, and chassis) also delivered outstanding results, with sales exceeding 180,000 for the first time, an increase of 40% year-on-year. The analysis pointed out that the outstanding performance of the JAC commercial vehicle in 2009 was mainly due to the effective adjustment of the organizational system, product structure, and network layout.

It is understood that this year, Jianghuai Commercial Vehicles, on the premise of continuous deepening of product structure adjustments, is moving toward the goal of selling 200,000 vehicles throughout the year. By then, Jianghuai Light Truck will form three series of product lines: "Jianghuai Bell", "Jianghuai Luck" and "High-end Light Truck"; Gehlfa Heavy Truck will further optimize the structure of the tractor's product; the chassis will be used to develop the Baosteel chassis, IV. New energy chassis At the same time, the main push 4DA1 self-produced engine 6-meter chassis, continue to expand the JAC chassis in the dominant position in the market segment.

At present, Jianghuai has already handed Caterpillar back to work harder on the heavy truck business. At the same time, a 700,000-yuan new heavy truck base has been built. In addition, the 100,000 light truck base has also started construction and so on, which means that commercial vehicles, as the basic business of JAC, will concentrate their efforts in the future.

modern:

Handing Beiben Heavy Duty to fight China again

In the face of a huge market, nobody wants to give up. This year, Hyundai Motor will join hands with Beiben Heavy Gas to jointly invest 400 million U.S. dollars, establish a joint venture company with a 50:50 equity ratio, and enter the Chinese commercial vehicle market for the third time.

It is understood that the newly established joint venture company will take over Baotou Beiben Heavy Duty Truck Co., Ltd. It is estimated that the output will reach 40,000 units, and a number of new models will be launched later. It is expected that by 2014, the company will have sales of 100,000 units. Even Han Cha-Ying, chairman of Hyundai Motor Commercial Vehicles, said that entering the world's largest commercial vehicle market is extremely important to the growth of Hyundai Motor. The development of China’s business plays a key role in Hyundai Motor’s achievement of the 200,000 global targets in 2013. Prior to this, Hyundai had joint ventures with GAC and Jianghuai brewing commercial vehicles, but eventually they all collapsed.

Commercial vehicles are

Passenger car model

In the automobile production and sales of more than 13 million vehicles, the major passenger car companies are busy counting how much Jinyuan Dabao has made this year. Foton Motors took over the world's top position in a low profile, of course, this is only in the field of commercial vehicles. However, Foton Motors , which is also an independent brand, succeeded in winning the first place in the world with the development of the Chinese market. It can be said that it has set an example for the independent brands of passenger cars.

This year, in the field of passenger cars, although the market share of self-owned brands has further increased, a total of 457.70 million vehicles have been sold, accounting for 44% of total sales, which is an increase of 4 percentage points over the previous year. However, judging from the scale of vehicle production, there is still a huge gap with the global giants.

Of course, various factors such as the market environment and competition of commercial vehicles and passenger vehicles cannot be the same. The world's largest passenger car company Toyota produces over 10 million, while commercial vehicles only have more than 500,000 units. In addition, the added value of commercial vehicles in foreign countries is high, and most of the domestic products are concentrated in the low-end ranks, and the two cannot simply be compared.

However, how to achieve rapid development? How to find their own advantages in the competition? And so on, as an independent brand passenger car company, to a certain extent should be to Futian , FAW and other commercial vehicle companies to learn.

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